Categories: Mobile

33% of all Facebook posts originate from mobile devices

Almost one-third of all postings made to the 677 million user strong social network Facebook originate from mobile devices, according to research from social media scientist Dan Zarrella.

The Sociable's mobile profile on Facebook

Zarrella based his research on 70,000 randomly chosen public Facebook posts and found that 32.69% of all status updates, videos, links and photos were posted from mobile devices.

The Facebook mobile web interface accounted for the largest proportion of mobile postings at 18.78%. Posting from the Android Facebook app accounted to 4.48%, 4.37% came from the iPhone Facebook app, 4.09% from the Blackberry Facebook app and 0.98% from “other mobile apps”. Desktop or non-mobile devices still account for the largest proportion of postings on Facebook, equating to 67.31%.

Research by Dan Zarrella

It’s interesting to note that the percentage of Facebook posts from Blackberry devices are quite similar to that made on the iPhone and Android devices. This would appear to defy recent downward trends in Blackberry’s market share, although Facebook do officially endorse the Blackberry product within the organisation.

Given the current explosion and proliferation of smartphones worldwide, and the recent announcement by Google that they are enabling 400,000 Android smartphones every single day, this figure of 33% will undoubtedly continue to rise sharply in the coming years.

Albizu Garcia

Albizu Garcia is the Co-Founder and CEO of Gain -- a marketing technology company that automates the social media and content publishing workflow for agencies and social media managers, their clients and anyone working in teams.

Recent Posts

Reality intelligence startup Track3D raises $10M to tackle construction delays

Construction is one of the world’s most complex industries to manage. Projects run late, costs…

1 day ago

UK to force digital ID, Blair Institute claims 62% of Brits favor digital identity

Illegal immigration is the Trojan Horse of choice to deliver mandatory digital ID: perspective Using…

1 day ago

97% of CIOs, CTOs concerned about unethical use of AI at companies: Report

Since the launch of OpenAI’s ChatGPT in late 2022, use of artificial intelligence (AI) has…

2 days ago

We can’t eat it, but AI will feed the world

Since its massification in the early 2020s, AI has been slowly integrated into sectors as…

1 week ago

To monitor disinformation Von der Leyen urges European Democracy Shield, Center for Democratic Resilience

The EU, UN, WEF, and G20 all call on stakeholders to mitigate the harmful effects…

1 week ago

Trump Takes Aim at Remote Work—Is He the Movement’s Top Adversary?

Back in 2018, I wrote a story, To Kill an Outsourcing Bird. For my younger readers,…

1 week ago